Embu is truly ‘The Land of Opportunities’. As this slogan indicates, opportunities for entrepreneurship, investment, employment and self improvement are plentiful in the land. The government has taken great strides towards the betterment of people’s livelihoods and the realization of the president’s Big4 Agenda. In addition to the Agenda 4 pillars of Affordable Healthcare, Food Security, Affordable Housing and Manufacturing, Embu governor Hon. Cecily Mbarire MGH has seen to the practicability of two additional pillars namely; Youth Empowerment and Industrialization, to form her Big 6 Agenda. Embu County Government continues to work day and night towards the achievement of these objectives, and the satisfaction of residents, investors, tourists and all stake holders in general.